First Read - First Thoughts: The writing is on the wall

After last night?s sweep, the writing?s on the wall: Romney, unless the extraordinary occurs, is going to be the GOP nominee? And Santorum isn?t going to win? Updated delegate count: Romney 573, Santorum 212, Gingrich 137, Paul 34? Santorum?s no-win situation heading into Pennsylvania? Obama?s speech yesterday achieved one thing: It drove the conservative intelligentsia crowd nuts? Romney, at 11:45 am ET, gets chance to respond to Obama at the very same venue? And Scott Brown embraces Obama.

By NBC?s Chuck Todd, Mark Murray, Domenico Montanaro, and Brooke Brower

Jason Cohn / Reuters

Republican presidential candidate Rick Santorum addresses supporters at his Wisconsin and Maryland primary night rally in Mars, Pennsylvania, April 3, 2012.

*** The writing is on the wall: Last night?s GOP primary contests didn?t contain any new revelations: Mitt Romney won a contested state in Wisconsin, but it wasn?t pretty (the margin was just five points, 43%-38%, despite his endorsements and clear financial edge); he racked up a HUGE proportion of the delegates (so far picking up 83 to Rick Santorum?s nine -- that?s right, Santorum couldn?t even win 10% of avail delegates last night); and the demographics told the big story (about 40% in Wisconsin were evangelicals, below the 50% of higher mark in contests that Santorum has won). Given that we didn?t learn anything new in Wisconsin -- or in Maryland or DC -- the writing is on the wall: Romney, unless the extraordinary occurs, is going to be the Republican presidential nominee. And Santorum, unless there?s a miracle, cannot win. Here?s NBC?s delegate count: Romney 573, Santorum 212, Gingrich 137, Paul 34.

The Daily Rundown's Chuck Todd recaps Tuesday's primaries and Maryland, Wisconsin and the District of Columbia.

*** Santorum?s no-win situation: So the question is no longer IF Romney is going to be the nominee; rather, it?s WHEN Santorum will bow out. And in his speech last week, the former Pennsylvania senator made it clear that he?s still in this race. ?Pennsylvania and half the other people in this country have yet to be heard,? he said in his concession speech last night, per NBC?s Morgan Parmet. ?And we're going to go out and campaign here and across this nation to make sure that their voices are heard in the next few months.? Even Romney, in his victory address, acknowledged that the GOP race was moving to Pennsylvania, Connecticut, and New York (on April 24). Here?s the thing: Had Romney won Wisconsin by 10 points -- instead of five -- Santorum right now might be more open to exiting the race. Nevertheless, in the next 72 hours, he will hear plenty of voices telling him to get out. After all, demographically, Pennsylvania is a state that Santorum should lose if it weren?t his home state: It?s a combination of Illinois (Philly suburbs = Chicago ?burbs) and Ohio. And even if he does win it, pundits will dismiss the victory because he won his home state. It?s a no-win situation.

*** He drives me crazy ? and I can?t help myself: President Obama?s speech assailing the Ryan budget plan achieved one thing for certain yesterday: It drove the conservative intelligentsia crowd nuts. Townhall.com wrote: "Today we witnessed something truly remarkable. Barack Obama managed to out-do himself by uncorking what very well may have been the most dishonest, demagogic, and bitterly partisan speech of his presidency." The responses from the elected Republicans, while not QUITE as vitriolic, were similarly worded and focused. Bottom line: Their reaction seemed to be: How dare the president campaign against us!!!! And as we pointed out yesterday, Obama isn?t necessarily running against Mitt Romney; he?s running against the Republican Party brand -- and making sure that Romney owns that brand. In fact, Romney?s biggest challenge over the next two or three months will be for him to differentiate himself from the brand. There?s been a lot of focus of late on how damaged Romney has become in this process (his high negatives with indies, etc). But we?ve noticed a larger trend: The brand of the GOP is what?s been damaged; Romney may simply be collateral damage. And this is why he has to figure out a way to either improve the GOP?s brand or differentiate himself. Which can he achieve?

*** Romney?s chance to respond: Speaking of Obama?s speech yesterday, Romney today gets to deliver an address at the very same venue -- before newspaper editors in DC -- at 11:45 am ET. And while Romney hit the president during his victory speech last night (?Under this president's watch, more Americans have lost their jobs than during any other period since the Depression?), many political observers will be closely watching to see how he responds to Obama?s remarks from yesterday, as well as how responds to the three questions he?ll get from the audience. Remember, the day after primary wins haven?t always been kind to Romney and his campaign, and this speech before America?s newspaper editors has taken on more importance because of how the president chose to use the venue yesterday??

*** Yesterday?s two extraordinary speeches: Yet as we begin turning to the general election, yesterday was a pretty remarkable day. We saw Obama lay out his party?s indictment of the GOP and its governing philosophy: ?Ronald Reagan, who, as I recall, is not accused of being a tax-and-spend socialist, understood repeatedly that when the deficit started to get out of control, that for him to make a deal he would have to propose both spending cuts and tax increases. Did it multiple times. He could not get through a Republican primary today.? And also yesterday, we saw Romney lay out his indictment of Obama and the Democrats: ?In Barack Obama?s government-centered society, government spending will always increase because?there?s no reason to stop it. There?s always someone who is entitled to something more, and who will vote for anyone who will give them something more.? So yesterday was a day that people will be able to look back on and see what the two distinct economic visions are for the country.

*** On the trail, per NBC?s Adam Perez: After his speech in DC today, Romney campaigns in Pennsylvania? Santorum also is in the Keystone State, hitting Carnegie, Holidaysburg, and Mechanicsburg? Gingrich is in North Carolina? And Paul remains out in California.

*** Scott Brown embraces Obama: It?s not every day you see this kind of press release from a Republican senator: ?Two major pieces of legislation introduced by U.S. Senator Scott Brown (R-MA) will be signed into law by President Obama at White House ceremonies this week. As the first to introduce both the STOCK Act and crowdfunding legislation in the Senate, Senator Brown was invited and will attend both signing ceremonies. ?I?m honored to receive these invitations from President Obama and I look forward to standing next to him as he signs these bills into law.?? So we?ve seen likely Democratic opponent Elizabeth Warren star in Obama?s campaign documentary. And now Brown is shouting from the mountain top that he?ll be standing next to Obama at signing ceremonies this week. Brown has two major hurdles to overcome if he?s going to win a full term: One, he?s trying to win as a Republican in a blue state during a presidential year. And two, how does he avoid getting defined by Romney? Well, we see what Brown is TRYING to do, have photo-ops with Romney?s opponent. Here?s betting we see Brown use his appearances at these signing ceremonies in TV ads while trying like mad to avoid appearances with Romney.?

Countdown to the CT, DE, NY, PA, and RI primaries: 20 days
Countdown to Election Day: 216 days

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The Basics of Using Online Social Networks to Boost Local Business ...

It is the information age.? It only makes sense that local business stay in contact with their clients through the use of social media.? Not only is this a good way to stay connected to existing clients, but it is a great way to reach out to potential new clients.? In addition, it helps to boost search engine rankings through social signals that the search engines love.

With all this being said, getting your social media pages set up for your business can be simple, and monitoring them doesn?t need to be difficult, either.? Checking your social media networks daily takes some time, but can have extremely positive results when done consistently.

Rarely do people pick up the yellow pages these days.? More often, potential clients are using social media sites to find the goods and services they are looking for.? Facebook, Twitter, Google +, and LinkedIn are fantastic ways to get your local business? name into the public?s mind and are sites you should focus on to set up complete profiles.

If you do not already have accounts on these networks, below are some goals and pointers to keep in mind when setting them up.? If you are currently harnessing the power of social media to grow your business, reevaluating your goals may help to increase business and profits and keep things fresh.? A few common goals to consider include:

  • Generating sales leads
  • Increasing sales to increase profit
  • Attracting potential business through views
  • Seem more appealing than your competitors

Focus on these goals individually. It can be difficult to accomplish all four simultaneously. Decide which is most important to you and which will best benefit your business, then start there. You will find it easier to track the performance of each goal if they are done one at a time.? You will also better be able to concentrate on your local business and how it is faring with other businesses in your area.? Keep in mind, the more of these social media sites you use, the more likely your local business will be noticed.

With consumers expecting an exorbitant amount of information available on the internet, you want to make it simple for your target audience to find you via social media networks.? Remember, when you are setting up a new page, or refreshing your existing pages, have a photo or logo for people to recognize.? We are a visual society and perception is reality.? You never know who may recognize you or your logo.? Be sure to have links to your website and information about your company and yourself, as well.

Once your sites are set up, you want to monitor them daily to determine which social media outlet best serves your local business.? You may find that one is better than the rest, or that all are generating substantial hits on your pages.? Either way, you can be sure that if you put your information out there, the higher the chances are that people will find it. But if you don?t put it out there, then it?s certain no one will find it! Most local businesses have a goal that?s the prior. Good luck!

Founder and CEO of the Surefire Social Marketing System, Chris Marentis boosts local businesses around the web to generate leads through social media marketing, website development, and local search engine optimization.

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Software Development: Bring in a world of Opportunities for ...

Software development, in its typical sense, means the creation of laptop or computer programs or applications for the use of an individual or organization. The principal branches of this profession are the development of program software, device drivers, application software, programming languages and web technologies including e-mail, chat and social networking application development .

Software development is normally performed by a skilled software application developer who is proficient in utilizing a programming language as well as database management systems. Such developers are usually assisted by networking and database administrators if the scale of the development is complex involving interconnected computers for several users at various locations with varying access privileges. Method software means master-level software, typically the operating method that controls the functioning of a laptop or computer system. The IT revolution was probable since of the advent of individual computers (PCs) running on operating systems that had graphical interface, network support and allowed other programs to be installed on them. The development of system software program is a mission of fundamental significance that drives the global software program development industry.

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Device drivers are proprietary software packages that are required for the method software to recognize and interact with other laptop or computer-devices such as DVD/CD-ROM drives, printers, network adapters, etc. Device drivers? development commences and is completed in the software labs of the vendor of such devices. The most well-liked and helpful item of software development is application software program such as word-processing, presentation, spreadsheet and database applications. The users of these applications range from school-kids and collegians to experts, bureaucrats and enterprise-persons worldwide to communicate and manage their individual and expert info.

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$SINA News: Online Social Media Shares Drop on Fed Stimulus ...

Chinese equities traded in the U.S.
sank after the Federal Reserve indicated it won?t provide
further stimulus to the economy, sending online social media and
solar companies lower.

The Bloomberg China-US Equity Index (CH55BN) of the most-traded
Chinese shares in the U.S. fell 0.3 % to 103.63 yesterday
in New York, after rising as much as 0.4 % earlier. Sina
Corp. (SINA), provider of a Twitter-like service, erased earlier gains,
dropping 0.1 %. LDK Solar Ltd. slid to a four-month low.
Qihoo 360 Technology Co. (QIHU) tumbled the most in two months after
Forbes magazine said the software developer?s business practices
are ?notably? different from competitors.

Policy makers will hold off on trying to bolster the
economy by increasing monetary accommodation unless the U.S.
expansion falters or prices rise at a rate slower than its 2
% target, according to the minutes of the Fed?s March 13
meeting, released yesterday. Zhang Xiaoqiang, vice chairman of
China?s National Development and Reform Commission estimated
China?s economy may have expanded about 8.4 % in the first
quarter, from 8.9 % in the previous three months.

?People wanted the Fed to do further easing,? Michael Shaoul, chairman of Marketfield Asset Management, which manages
$1.5 billion of assets and holds short positions in Chinese
shares, said by phone yesterday from New York. ?In equities,
the emerging markets seem to take it a little bit worse.?

U.S. stocks, Treasuries and gold tumbled while the dollar
rallied yesterday after the minutes were released. The Standard
Poor?s 500 Index (SPX) fell 0.4 % to 1,413.38, after reaching
the highest level since May 2008 in the previous day.

Sina Corp. (SINA), which runs Weibo, a short-message social
network, slipped

... Continue Reading Below... Article source: http://us.rd.yahoo.com/finance/external/bloomberg/rss/SIG=13flbr05e/*http://www.bloomberg.com/news/2012-04-03/online-social-media-shares-drop-on-fed-stimulus-china-overnight.html?cmpid=yhoo

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Pedals, gears, and poles: India's makeshift wheelchairs

Thousands of disabled commuters navigate busy streets of New Delhi in wheelchairs that look like bikes, powering themselves with their hands and steering with a metal pole.

? A local, slice-of-life story from a Monitor correspondent.

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?At first glance, Su Kumar could be taken for a bicyclist. Pedaling through the snarl of cars, trucks, buses, and donkey carts, he rolls right along with New Delhi?s chaotic traffic. But instead of using his feet, Mr. Kumar, who uses a wheelchair, pedals with his hands. He?s one of thousands of disabled commuters in the capital who navigate the city on wheels.

In a country that has few amenities for those with disabilities, innovation is critical. Kumar?s wheelchair looks like a three-wheeled bike with a bucket seat. He travels about 10 miles to work each day, powering himself with his hands and steering with a metal pole.

Kumar has been unable to walk since he was a child. But he considers himself fortunate. Fifteen years ago, a local charity gave him his wheelchair, which cost more than $100. He says it has made all the difference.

?I can do everything with this wheelchair,? says Kumar with a smile.

Wheelchair users not only navigate Delhi?s tricky streets, they have turned their wheelchairs into makeshift stores, barbershops, and vegetable stalls.
On a sweltering afternoon, a group of jabbering children surrounds a man juggling dripping ice-cream cones amid the honking cars. He moves with ease. It takes an experienced eye to notice that he?s in a wheelchair that is attached to his ice cream cart.

Get daily or weekly updates from?CSMonitor.com?delivered to your inbox.?Sign up today.

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MassBytes: Fate Filled Food by Eden Riche

Self-proclaimed foodie, maybe? If you know me, I think not. Good luck carrying a conversation with me that does not revolve around food. If you?re veering off subject, I?ll usually draw you back in with a quick ?What are you thinking for dinner?? or ?What?s your favorite food?? I?m just that person. Annoying probably but I?m just hungry for information. I?m the type of person that has to order last at a restaurant because I?d hate to have order envy. Plus I just love hearing what food combinations people come up with. Meal and menu planning is my favorite. I plan my families? menu like a short order gourmet cook. Growing food, cooking food, eating food, drinking wine, champagne, beer, spirits, cocktails, well you get it, the two go hand in hand. Forming a bond with food has been easy; figuring out what to do with that bond has been rough.

Flipping through restaurants for years, trying to find a ?real? job; I wasn?t convinced I was meant to leave the industry. But you know, I had to grow up, because that?s just what people do. For some reason it?s just not acceptable that working in a restaurant is your ?real? career. Why is that? I mean it certainly feels like real work. Listening to people bitch, running around like a chicken with your head cut off, giving and receiving orders, and exchanging money. Why is that not a real job? It?s just an internal voice with me though, that tells me this life was not meant for me.

Off I went to work in Human Resources. That is grown up right? Fortunately though, that path led me to some ideal destinations. I eventually landed at a premier catering company. I worked there as a manager, admiring and always learning more about the food production side. I just loved being around it all. Everything that goes into the operation is basically flawless right down to the last detail. The food is as pretty as it is delicious, and the staff that serves it, does it with precision. Here I learned what it takes to make it all happen. Behind the scenes at an event is like a fine tuned circus and it speaks volumes about all the hard work taking place in this industry.

As a purist and realist at heart though, I find myself drawn to the written word to unearth the errors of the food industry. Somewhere along the way, food got lost. It has turned into, well not food. There are ?drugs? in our food and we?re relying on The Food and Drug Administration to approve things for our health. I?m just not sure I?m willing to go to them for my information anymore. I want to learn more, on my own and share it with you. Bring it back to basics. Find the real food out there made from real ingredients. It?s not like I care what you eat. Ding dongs are fine but does there need to be dyes, preservatives and a bunch of other artificial shit in it? If we find the alternative and buy that, won?t they have to respond? Let?s bring human food back. I?m sick of being a lab rat.- Submitted by Eden Riche

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No lead is safe at the Masters

Rory McIlroy, of Northern Ireland, watches his shot from the first fairway during a practice round for the Masters golf tournament Tuesday, April 3, 2012, in Augusta, Ga. (AP Photo/Charlie Riedel)

Rory McIlroy, of Northern Ireland, watches his shot from the first fairway during a practice round for the Masters golf tournament Tuesday, April 3, 2012, in Augusta, Ga. (AP Photo/Charlie Riedel)

Spectators take photos of Rory McIlroy, of Northern Ireland, after his tee shot on the seventh hole during a practice round for the Masters golf tournament Tuesday, April 3, 2012, in Augusta, Ga. (AP Photo/Charlie Riedel)

Rory McIlroy, of Northern Ireland, watches his shot on the driving range before his practice round for the Masters golf tournament Tuesday, April 3, 2012, in Augusta, Ga. (AP Photo/Charlie Riedel)

Tiger Woods hits on the ninth fairway during a practice round for the Masters golf tournament Tuesday, April 3, 2012, in Augusta, Ga. (AP Photo/Darron Cummings)

Tiger Woods, right, walks with Sean O'Hair to the sixth tee during a practice round for the Masters golf tournament Tuesday, April 3, 2012, in Augusta, Ga. At left is Fred Couples. (AP Photo/Darron Cummings)

(AP) ? The seven shots Rory McIlroy took on the 10th hole last year at the Masters remain a blur.

So was the rest of his final round at Augusta National, where the 22-year-old from Northern Ireland made the wrong kind of history. He started with a four-shot lead. He finished 10 shots behind after an 80, the highest closing round by a 54-hole leader in 56 years.

If nothing else, it was a reminder how tenuous a lead can be in the final round.

Especially at the Masters.

"It's a course that makes you really nervous," Geoff Ogilvy said.

There is an art to playing Augusta, which explains why nearly 40 percent of the Masters have been won by eight players. For those seeking their first green jacket, let alone their first major, finishing it off can be a challenge.

Greg Norman lost a record six-shot lead in 1996. Ed Sneed had a five-shot lead in 1979, and was still three shots clear with three holes remaining when he made three straight bogeys and lost in a playoff. Ken Venturi was on the verge of becoming the only amateur to win the Masters in 1956 when he blew a four-shot lead. Like McIlroy, he shot an 80.

McIlroy's blown lead is enough of a memory going into the Masters. Adding to the emphasis is a bad habit of 54-hole leaders failing to win this year on the PGA Tour.

Kyle Stanley had a three-shot lead playing the final hole at Torrey Pines when he spun a wedge into the water and three-putted for a triple bogey, losing to Brandt Snedeker in a playoff. A week later, Spencer Levin had a six-shot lead in the Phoenix Open when his game imploded on the back nine. He shot 75 and Stanley ? of all people ? rallied from eight shots behind to beat him.

Charlie Wi lost a three-shot lead at Pebble Beach and Phil Mickelson won with a 64. The next week at Riviera, Mickelson and Keegan Bradley shared the 54-hole lead and both wound up losing to Bill Haas in a playoff.

In 14 stroke-play events on the PGA Tour, only five players have gone on to win with at least a share of the third-round lead. With that kind of history, protecting a lead is not easy.

"Not even close to easy, as we've seen," Nick Faldo said.

He should know. Faldo is the only player with multiple Masters wins who has never had the lead going into the last day. Along with his win over Norman in 1996, he came from five shots down in 1989 and three shots behind in 1990, both times winning in a playoff.

"That's the beauty of the Masters," Faldo said. "We come back every year, all those stories are compounded, from victory and failure. That's what makes it so special. The players will be reminded of it. Anything more than three or four shots, and you're making assumptions. If you were to carry a decent lead into Sunday, you'd need a steel-trap mind to survive."

That was never a problem for Tiger Woods. He was either leading or tied going into the final round in all four of his Masters wins ? along with his other 10 majors.

Woods never saw it as a burden, though.

"The beauty of having a lead is that you can make those mistakes and still win," Woods said. "But the only problem is if some guys make a run and they get some momentum going, and you're going the other way, you give them a big shot of energy. You've seen some of these guys pull off some pretty low rounds. It doesn't take much. If you get off to a poor start and the other guy gets off to a quick start, four or five shots can be made up in a few holes."

That's how it was for Woods last year, but only for half of his round. He made up a seven-shot deficit in nine holes, going out in 31 with a birdie-birdie-eagle stretch on the front nine as McIlroy stalled. Woods wasn't alone, of course. Charl Schwartzel started his round with a chip across the green for an improbable birdie, and holing a wedge from the third fairway for eagle.

Three holes into the final round, McIlroy's lead already was gone.

Jack Nicklaus never coughed up the lead going into the last round at a major, although twice he failed to win when he was tied ? at Turnberry in his epic duel with Tom Watson in 1977, and at Augusta when Charles Coody beat him in 1971.

Even so, he remains annoyed at a blown opportunity in the '77 Masters, when he was tied with Watson and in the group right in front of his newest rival. He had 156 yards to the pin when he heard a big roar from behind ? Watson made birdie.

"I changed my thought pattern, and I shouldn't have," Nicklaus said. "I had a 6-iron in my hand, planning to play it by the hole to the right and have that 15-foot putt right of the hole to win the golf tournament. I tried to stuff it in, hit it fat, hit in the bunker and let Watson play the last hole any way he wanted, which was really stupid.

"I mean, here I am, 37 years old, and I still make a dumb mistake like that," said Nicklaus, who made bogey and lost by two when Watson took par on the 18th. "It's one of the few that I can turn around and kick myself for what I did."

Stuart Appleby's demise at the Masters began early in 2007. He had a comfortable lead until taking a triple bogey on the 17th hole of the third round. With a one-shot lead over Woods on Sunday, he started with a tee shot into the trees for a double bogey. Appleby rallied to rejoin the lead until a 7-iron into the water on the 12th. Woods wasn't much better, and Zach Johnson wound up winning.

"It's not 18 holes of golf, it's 18 holes of emotion," Appleby said. "If you can keep your emotions in check at a high level, you will be a world-class player. When you see a player struggling to finish, it's purely not keeping your emotions in check."

McIlroy was that kind of player last year. When he looked back on tape, he noticed that he was looking at the ground, not walking with his head up and that boyish bounce in his step. He believes now he wasn't ready to win a major.

Boy Wonder atoned for that quickly. Two months later, he became a major champion with a record win at the U.S. Open.

Perhaps it was only appropriate that of all the text messages and phone calls of support in the days after the Masters, the most meaningful was a call from Norman.

"It was great coming from him, because I'm sure he knew how I felt," McIlroy said. "He said a couple things to me that I found very useful and put into practice, especially weeks like this where there's so much hype and there's so much buildup. I've said this before, but create this little bubble around yourself and just try and get into that and don't let any of the outside interference come into that."

Associated Press

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